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IFCO Welcomes New CDO to Lead Digital Innovation Drive

Sebastian Grams Appointed to Propel Digital Strategy

May 2, 2024
in Corporations
Reading Time: 2 mins read
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Reputable in the domain of reusable packaging solutions, IFCO proudly welcomes Dr. Sebastian Grams aboard as their new Chief Digital Officer. Dr. Grams, an executive with a depth of expertise in the realms of digitalization and innovation, is set to spearhead the company’s digital renewal, crafting innovative digital offerings and amplifying value for customers.

Dr. Grams, born in Heilbronn, Germany, boasts an impressive educational background with dual degrees in mechanical engineering and a doctorate from the University of Karlsruhe (KIT). His career, which spans over twenty years, has been marked by high-ranking positions in Technical Development and IT/Digitalization at the Volkswagen Group, where he has been celebrated for his fervent support for digitalization and his knack for instigating significant organizational evolution.

His journey through the digital landscape has taken him from being the CIO of SEAT / CUPRA in Spain to the Managing Director of Audi Sport GmbH. In these roles, Dr. Grams has been instrumental in driving the electrification transformation, launching new vehicle models, and pioneering fresh business strategies to future-proof the company.

“The opportunity to join IFCO’s mission of fostering sustainability and innovation is exhilarating,” shared Dr. Grams. “I am eager to apply my digitalization acumen to expedite IFCO’s digital journey, create groundbreaking digital products, and deliver enhanced value to our customers.”

Commencing on May 1, 2024, Dr. Grams will integrate with the IFCO Executive Leadership Team as Chief Digital Officer. His leadership is expected to bolster the company’s digital ventures and stimulate growth within the digital sphere. IFCO envisions leveraging his expertise to advance their digital prowess, focusing on solutions like track and trace technologies to promote supply chain transparency and efficiency.

“With Dr. Grams’ extensive background and knowledge joining our team, we are thrilled to enhance our digital transformation initiatives,” commented Michael Pooley, CEO of IFCO. “His established history of propelling digital innovation and business development will be crucial as we navigate and innovate in the era of digital technology.”

About IFCO

As a frontrunner in reusable packaging solutions for fresh foods, IFCO is committed to enabling participation in the circular economy across over 50 countries. The organization manages a pool of more than 380 million Reusable Packaging Containers (RPCs) globally, which facilitate 2 billion consignments of a variety of items including fruits, vegetables, and proteins to grocers annually. IFCO’s RPCs are known to safeguard produce quality while minimizing costs, food waste, and environmental impact, in comparison to disposable packaging.

Tags: Chief Digital OfficerDigital TransformationIFCOInnovationSebastian Grams
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